Landing Pages Top Tips

Here’s a simple checklist for making sure that you get the most out of your landing pages

 

  1. A very clear call to action, above the scroll, preferably on the right of the page
  2. A clear and concise headline that works for the reader, and for SEO
  3. A great looking graphic that depicts the offer and the benefit
  4. A sub-heading that drives the reader to the call to action
  5. More detailed text about the service benefits (good for SEO)
  6. A customer quote as a proof point
  7. Two column bullet point list of service benefits
  8. Google Remarketing code
  9. Google Conversion code on the call to action thank you page
  10. Facebook Pixel – if this social media channel is important to your marketing efforts
  11. A THANK YOU page that confirms the CTA took place, points the prospect at more useful informations and explains what will happen next

 

This link leads to an excellent article listing some great landing pages. I particularly like #4, #6 & #15

 

16 of the Best Landing Page Design Examples You Need to See in 2017

https://blog.hubspot.com/marketing/landing-page-examples-list#sm.00001ngnjg12jienazs553de8o4us

 

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